by Beth Cochran | Jan 19, 2017 | Podcast
http://traffic.libsyn.com/successlab/The_SuccessLab_Episode_67.mp3 Digital marketing ––it’s become an imperative part of the marketing mix for most brands. But for those just getting started in it, it can seem like a vast, unknown world. While the barrier to entry is...
by Beth Cochran | Jan 7, 2015 | Podcast
http://traffic.libsyn.com/successlab/The_SuccessLab_Episode_31_.mp3 The new year has finally arrived! Are you ready for it? In this episode (#31), I’m in the lab with Chris Stark, president of Digital MGMT. We talk digital advertising and remarketing—two increasingly...
by Beth Cochran | Dec 10, 2014 | Biz Hack
Google Analytics recently lifted the paywall from their Google Analytics IQ test. It’s now free to take. Previously, it was $50 per exam. With digital marketing becoming more and more important, having the certification can be good to have in your arsenal. Even if you...
by Beth Cochran | Aug 26, 2014 | Podcast
http://traffic.libsyn.com/successlab/The_SuccessLab_Episode_16.mp3 Welcome to the SuccessLab Podcast episode #16. In this episode, I’m in The Lab with Kirsten Alana, a travel photographer, content creator, digital marketer and conference speaker. Interview highlights:...