This week’s Biz Hack is slightly different than usual. Last month I attended Content Marketing World in Cleveland and got to interview some of the top content marketers. I asked them to either share a tip for entrepreneurs or a productivity hack, and wanted to share what they had to say: Success Tips from Content Marketing World.

  1. Get writing (Ian Cleary from Razor Social)
    • Produce good content on your blog and let Google send you traffic.
  2. Use apps and GTD to get more done (Stephen Spencer, SEO expert, author and speaker)
    • Use apps to help you get things done like ThingsOmnifocus and breakdown your large projects in to tasks and those into categories.
  3. Block calendar time for personal projects (Amy Higgins, content and social manager at Concur)
    • Block out sections on your calendar to get work done uninterrupted. Tool: Concur App to manage your expenses while traveling.
  4. Get out of your inbox (Chris Ducker, entrepreneur, author and founder of Virtual Staff Finder)
    • Use a 3-click rule to get those messages out of your inbox quickly: 1. Reply or Forward, 2. Delete, or 3. Archive and move on with your life.
  5. Utilize DivvyHQ to manage content (Kim Higdon, social media manager at Off Madison Ave.
    • Manage content marketing efforts and collaborate team wide using this online platform.
  6. Build your brand from the start (Heidi Cohen, chief content officer of Actionable Marketing Guide)
    • Choose the details for your brand from the start of your business and stay consistent as your business grows.
  7. Use Evernote to create epic blog posts over time (Lee Odden, CEO of Top Rank Online Marketing)
    • Have a few spare moments? Put your ideas into Evernote and add to it whenever you can. It’s a great tool for organizing your ideas.
  8. Get up earlier to write great content (Andy Crestodina, Co-Founder of Orbit Media)
    • Go to bed earlier, get up earlier and write something awesome before you look at your email and it will change your career.

 

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