Take a look at your news release or product release schedule for the next six months, and begin to create story ideas around this. Fold these stories into your overall content marketing strategy and editorial calendar. Instead of writing a traditional press release...
This week’s action item is to choose one tip, tool or hack suggested in these interviews and give it a try. Tailor it if needed to your specific situation, but just try one of them. And let me know how it goes! Either drop a note in the comments section at...
Action Item: This week’s action item is to start pulling together the components of your media kit. Even if you don’t have an immediate need to reach out to media, it’s great to go through this process. It will sort of force you to polish your look – you...
This week’s action item doesn’t have anything to do with the Biz Hack for a change. Your action time is to systematize and document one process you routinely do in your business. We all have them, so just pick one. Creating a system for that process then documenting...
Your action item for this week is to pick one project you’ve been meaning to tackle and set aside some time to power through it. Pick a time of day that is generally quieter for you. This is often early morning or in the evening. If you’re the type who likes to work...
This week, build one new habit that you’re excited about and helps you get started on your to-do list. This can, and should, be anything that works for you. Maybe it’s getting yourself a latte, taking a walk, a morning workout, or a snack…anything. Just work...