Tapping The Power of Marketing Automation with Sean Tierney
http://traffic.libsyn.com/successlab/The_SuccessLab_Episode_23.mp3 Welcome to episode 23 of the SuccessLab Podcast. In this episode I’m in the lab with Sean Tierney, founder of Grid 7 and co-founder of Artiledge. We talk about about shifting gears when something isn’t...
Where To Distribute Your Press Release
Last week’s biz hack was about how to put together a press release – a traditional release, a social media release, and a new sort of “un-press release.” So once you’ve got this amazing release created, where do you distribute it? It really depends on your...Action Item: Get To Know Your Target Media
This week’s action item is somewhat related to the Biz Hack, and continues with the media outreach theme from last week. If one of your goals is to get more media exposure, start by picking 2 to 3 media outlets you would love to be featured in or on, and spend...How to Write a Press Release for Today’s Media: Biz Hack
This week’s Biz Hack: Creating a press release for today’s media. In the PR world there’s a lot of debate as to whether or not the press release is dead. They are still in use, and while most media prefer short, succinct pitches, if they are interested in the news,...
